Big Time Tea Company, outside Atlanta, Georgia, was starting fresh. A former television executive promotion producer, Melinda Hicks noticed an overabundance of sweetened juices and drinks on the shelves rather than a healthy alternative for her daughter, Julia. Flavored water beverages were tasteless and even the organic offerings were loaded with sugar. She saw opportunity in the market, fueled by her own needs as a mom. But where do you begin with a new idea, in a new field, that has never been marketed, compared, or even created yet?
Continue Reading →
All posts tagged logo design
See Me, drink Me… LOVE Me.
